Branding vs Selling. Which one should come first for you, if you’re a new business?
Saturday, 22 August 2020
Branding vs selling. Which one should come first, and whose “advice” should you take when you’re a new business just starting out? Long story short, and to paraphrase from a friend’s advice, you need to sell your stuff first before focusing or listening to brand consultants that you should (pay them and) work on your
- Published in Uncategorized
You are the average of the company you keep
Friday, 07 June 2019
Y’know the saying how you’re the average of the company you keep? Here’s an idea for you… subscribe to Facebook groups which interest you, and are filled with people who are way more experienced and cleverer than you, plus also doing things you wouldn’t have dreamt of. You can learn a lot of things from
- Published in Business, Guides and Tips, Ideas
“If You Could Relive Your School Days, What Would You Have Done Differently?”
Sunday, 21 January 2018
This was a question posed by Singapore’s Ministry of Education in their Facebook post on Jan 6th 2018 In the video, Minister Ng Chee Meng said that he’d put more effort into learning his mother tongue… But here’s what I’d do if I could relive my school days: I’ll learn practical stuff like sales, marketing
- Published in Marketing, Copywriting, Sales
13 Observations SME Owners Can Put To Practice Now To Do Better Than Your Rival
Monday, 18 December 2017
13 helpful observations for SME owners to do better than your rival… From someone who has worked in a couple of SMEs: 1) Get your sales script recorded down, especially if you have a good or top salesman who seems to sell very well. Why? Because, chances are, you can replicate his script with similar
- Published in Business, Guides and Tips, Marketing, Sales
How to sell the Cervélo S5 with Gokiso wheels
Saturday, 01 October 2016
How To Sell The Cervélo S5 with Gokiso wheels During my time selling Cervélo bikes at the shop, I sold quite a few of the S5 with the very fantastic Gokiso wheels. Naturally, there is bound to be some caution experienced by the customer in spending that kind of money. One reason is that they
- Published in Guides and Tips, Marketing, Sales