Is your non-profit making this mistake with fundraising appeals?
Tuesday, 22 March 2022
by Theo De Roza - Direct Response Copywriter Singapore
Are there gaps – or is there a disconnect – with what your organisation wants, versus what your client (or even donor, if you’re a non-profit) will ultimately vote and decide with their wallets? I’ve come across posts of other people’s clients wanting them to change website copy and remove the word “clients”, or change
- Published in Charity
You are the average of the company you keep
Friday, 07 June 2019
by Theo De Roza - Direct Response Copywriter Singapore
Y’know the saying how you’re the average of the company you keep? Here’s an idea for you… subscribe to Facebook groups which interest you, and are filled with people who are way more experienced and cleverer than you, plus also doing things you wouldn’t have dreamt of. You can learn a lot of things from
- Published in Business, Guides and Tips, Ideas
Copywriting Review by Iyan Librata
Thursday, 13 December 2018
by Theo De Roza - Direct Response Copywriter Singapore
“Working with Theo has been an absolute pleasure. He is attentive to my requirements and helped me to create a better copy for my proposals. He is highly recommended for his prompt communication and excellent copywriting skills” – Iyan Librata
- Published in Testimonials, Copywriting
Website and Marketing Review by Mark Aikiriza of Watalii Safaris
Sunday, 11 March 2018
by Theo De Roza - Direct Response Copywriter Singapore
“Incredibly professional yet relational and generous, best describes Theo! Through a friend who had been exceptionally served by Theo, we met and discussed my business’s website and marketing needs. He was able to quickly identify the shortcomings, offer immediate assistance and provided guidance on how to effectively achieve the much desired results! I delightedly recommend
- Published in Testimonials
“If You Could Relive Your School Days, What Would You Have Done Differently?”
Sunday, 21 January 2018
by Theo De Roza - Direct Response Copywriter Singapore
This was a question posed by Singapore’s Ministry of Education in their Facebook post on Jan 6th 2018 In the video, Minister Ng Chee Meng said that he’d put more effort into learning his mother tongue… But here’s what I’d do if I could relive my school days: I’ll learn practical stuff like sales, marketing
- Published in Marketing, Copywriting, Sales
Website and Copywriting Review by Alan Chua of Concorde Security
Saturday, 09 December 2017
by Theo De Roza - Direct Response Copywriter Singapore
To whom it may concern: Theo created a much more professional-looking website for Concorde. This has helped to present us in a much better light, and aligns with our efforts in industry-changing technology. He has given us a website that is easy to maintain and add new content ourselves, and his speed and level of
- Published in Testimonials
Tagged under:
Copywriting, Direct response, Marketing Copywriter, Review, Singapore, Website, Website Copywriting
Copywriting Review by Vanessa Wong of Math With Van
Friday, 03 November 2017
by Theo De Roza - Direct Response Copywriter Singapore
“ Yes Theo De Roza is a very good copywriter! A very friendly and helpful guy. Go engage his service! Highly recommended!” “ I recommend because you are good, no need to thank me. Thank yourself for all the good deeds you have done! I only remember what you have done 🙂” by Vanessa Wong
- Published in Testimonials, Copywriting
Tagged under:
Copywriting, Direct response, Marketing Copywriter, Review, Singapore, Website Copywriting
45 Recommended Copywriting and Marketing Books
Tuesday, 26 September 2017
by Theo De Roza - Direct Response Copywriter Singapore
Why a list of recommended copywriting books mixed with marketing ones together? If you’ve noticed, the pro direct response copywriters like Drayton Bird, Robert W. Bly, Herschel Gordon Lewis and Steve Slaunwhite, just to name a few, are all expert marketers. When I was researching which titles to buy, I found that advertising, copywriting and marketing all
- Published in Copywriting, Marketing
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