Is your non-profit making this mistake with fundraising appeals?
Tuesday, 22 March 2022
by Theo De Roza - Direct Response Copywriter Singapore
Are there gaps – or is there a disconnect – with what your organisation wants, versus what your client (or even donor, if you’re a non-profit) will ultimately vote and decide with their wallets? I’ve come across posts of other people’s clients wanting them to change website copy and remove the word “clients”, or change
- Published in Charity